To find out how BackBone can help transform your business
Most definitely. In fact, that future is now. Businesses are increasingly making video marketing an integral feature of their content marketing strategy. A short two to five minute video related to their products and services is created and promoted across various platforms such as YouTube and Vimeo, to name a couple. It is a major selling point for many businesses, and should be yours too.
With the ever decreasing attention span of consumers online, what better way to get your message across than through video marketing? Indians have been shown to express greater interest and curiosity in videos rather than merely text or even colourful images. How much could your business be losing simply because your potential customers are not reading all your content and advertisements?
As a leading Digital Video Marketing Company based in Jaipur, India, BackBone provides effective video marketing services that are entirely consumer-driven and guarantee enhanced branding, lead generation and online viewer engagement.
Unlike many other video marketing services providers, BackBone’s professionals go far beyond simply making videos and promoting them for your business. We are an experienced video marketing company and our experts will implement a comprehensive strategy tailored to provide the best fit for your business. Our approach ensures you realise the full potential of your business growth.
As the initial step in our video marketing services, we discuss various aspects of a possible strategy to determine your goals. What exactly is it that you want to achieve? Do you want to spread a social message related to your product? Do you want to build your brand awareness? Do you want to show your customers the latest upgrades or features of your product? Once we establish your priorities and requirements, we commence our market research.
A successful video marketing company knows that target market and demographics are critical points to consider when formulating a strategy. Is your target market mostly made of young adults? Are you targeting senior executives? Are you catering to retirees? We identify the appropriate target market to ensure our strategy provides maximum exposure for your business.
We put to use our expertise and years of experience for in-depth research and analysis to determine your competitors and their strategies. We adjust the optimum strategy for your business accordingly.
Our experts then formulate a comprehensive strategy for your business based on our findings and fine tune the details to help you convey your message in a meaningful manner to your audience.
Our creative team begins creating your video keeping in mind relevant SEO techniques to build your online presence. This ensures your video not only reaches your target audience but also resonates with them.
Upon your approval we help you upload the videos to your website, YouTube, and any other platform you determine to be appropriate for your business.